Being a regular computer user, you know what are the basic things and this is a good thing but what happens if someone hand over you with something that is known to you from the scratch? Obviously you will get confused. So, why not you get information about that particular thing before taking any practical action? Similarly, when we talk about logo design, a graphic designer can deliver you your corporate identity in different file formats that you may never even heard of.

This is why; you get some information about different file formats that are preferred by current graphic designers. As far as I can see it, there are two frequently used file formats by the graphic designers as they are easy to use and user-friendly. Moreover, they are easily understandable by the clients as well who are not pretty much aware of the technicalities.

1-Logo. Eps
2-Logo Gif

The two file formats mentioned above are easy to use as they are light and supported by almost graphic design software and browsers. EPS in logo.eps stands for encapsulated post script which is preferred for commercial printing purposes. Furthermore, it is scalable and can be used to transfer a file to into some other web application.

Logo gif is the only low resolution file format that is supported by almost every browser and software, this is why, and it becomes very much convenient for a graphic designer to present his work in this file format to his clients. This format is preferred for various web applications and emails due to its light resolution.

Hence the preceding two file formats are frequently preferred by the professional graphic designers so if you want to get your corporate identity out of them then you must learn about logo design, it process, deliverance file format etc beforehand.

Being a graphic designer, you must know the importance of creating a website to showcase your expertise to the world in order to attract customers. This way, a client can easily scan all the logo designs that are on the website and decide which way to go.

Mostly the logo design gallery is given on a separate web page. To put it another way, there is a separate web page to showcase their expertise. Therefore, to come up with a perfect web page, one must hire the services of a professional web designer otherwise things won’t turn out that professionally.

There are some essential constituents of such a web page that are given as under:

1-Headline that will completely show the idea that what this web page is all about. The writer or the graphic designer has to make sure that the title looks complete.

2-Welcome message should always be given on a website whether it’s a samples logo design page or the home page. Therefore, it becomes utterly important to make the visitor feel the warmth and customer satisfaction they will get through your website.

3-The introduction in which you will tell the world what kind of logo design samples you will render them.

4-Background information about your company, the samples, and the graphic design team working in your company will add to the overall credibility and trustworthiness they will feel towards you and your company.

5-Finally you can provide logo design example and samples that are the core purpose of designing this web page. It is to make sure that they are given in an organized manner with little description so as to inform the readers.

6-Order details is the final thing that you should give because we can safely assume that they are convinced by now after going through all the samples.

Price of a logo design depends on many factors that are not only from the side of a graphic design company but also the client’s requirements. Furthermore, there are many external factors that determine the logo design price and packages.

Who doesn’t want a quality logo design for his company but it definitely comes with a cost. The more the requirements and demands of a client, the more will be the money especially today when everybody is running a rat race of making money. Next thing that determines a product quality is how reputable and big the graphic design company is.

Staying in a big hotel is definitely expensive than living in a motel. So, I think the case is quite same with graphic design business as well but the quality is guaranteed just like the way a room in five star hotels will render every comfort as compared to a room in motel.

Now, there are two types of companies:

1-Online graphic design companies
2-Local graphic design companies

For online graphic design companies, the distance doesn’t matter for an order is just a click away but currency might matter. Thus, for you, the price might become high or low. Coming to the local graphic design companies, the price may be comparatively high because they have to take care of many issues such as, electricity, payrolls, fixtures etc. Therefore, they will try to cover everything in their profit.

Hence, there is a long list of factors that may frequently affect the logo design package offered by the graphic design companies out of which some where discussed above. You may set up your budget for your corporate identity keeping in mind the preceding factors so that things becomes easier for you in the end.

If someone asks you where to get their business logo designs from then what will you answer them.

The answer is very simple that is they can get a perfect brand mark identity with the help of a professional graphic design service. There are so many graphic design companies working in a full swing especially the online ones. Therefore, it becomes quite difficult to pick out the best one out of them. This is why; we thought to provide you criteria that will help you decide which company would be suitable to buy logo design from.

First off, you must get a pen and a paper, list down which graphic design companies you found noteworthy.

Secondly, you must check if they are affordable for you or not. You should discard the ones which can be heavy on your pocket.

Thirdly, check if they have their portfolio uploaded on their website or not. This will help you identify the quality of their work. You can also check if there is any logo that is related to your business nature. If there is then your search might be near to the end.

Fourthly, you must see if they have a considerable experience in the field of graphic designing or not. It comes under the heading of common sense that the competency increases with experience.

Fifthly, what is the website like? Does It look professional, decent and uncluttered? The website will show how much they are serious about their profession.

Sixthly, check their offerings, price and packaging. If there is any offer of money back guarantee? If yes then you can give them a try for if you are unsatisfied with the work, you can always ask for the refund.

Finally, check how they give a response to their potential clients before finally going to buy logos from them.

Once you are fully satisfied with them, you can hire their services with ease.

A logo is a brand ambassador of your business which silently implants the whole concept of a company, brand, product or service in the minds of a potential buyer. This is why; nobody can today deny the inevitable importance of a brand mark for a good growth and exposure of a business.

Graphic design industry is on its boom due to such an intense demand. It involves creative ideas, concepts and expert opinion from a professional graphic designer. May be this is why; we can see various types of business logo designs around us. I selected three of the most common types of corporate identities which are given as under:

1-Descriptive:

It’s a specific, narrow and to the point marketing strategy through a logo which is at the same time complete and descriptive. It basically seeks to deal with a specific concept by reflecting each and every component of it via logo design. Descriptive design concepts are very much suitable for small businesses.

2-Abstract:

Good for large conglomerates that are looking to get a more diversified form of expression as they are not dealing with a single concept. Abstract design concepts are also called as symbolic logo designs. Although, a small business owner who wish to throw an abstract look for his corporate identity can use it effectively.

3-Typographic:

Commonly known as logo types these brand mark identities only uses the name of a company to pay tribute. Furthermore, initials are also often used of a company’s name under this category to represent a company with style and sophistry. Typographic design logo web will be useful for those companies which have a name completely complementing with the business nature.

Therefore, if you are a proud business owner whether it’s a huge or a small firm, you can consider the preceding ideas to get your brand mark identity done!

There are so many myths about creating a unique business identity in the form of a business logo design out of which the most common one is that it doesn’t create a worthwhile effect on the business reputation and that its merely a waste of time and nothing else.

The matter of a fact is that it is more suitable for a small business than a huge firm because they are already established in to the corporate world. They have a name in the market so the only thing which they have to do is to maintain it. On the other hand, a small business owner is struggling to get an image which sets it apart from the rest. Here, a brand mark identity plays a major role in creating a persona of a company.

Following are some benefits that you can attain by creating a brand mark identity in a long run:

1- It helps in building a positive reputation for a business
2- It helps in creating a unique business identity
3- It helps in a quick recognition of a company
4- It helps in delivering the main concept in a second
5- It provides a personality to the business
6- It builds a product in to a brand

The preceding benefits are some of the thousand ones which a small business logo design will bring in for you and your business. This is why; creating a logo design for a company has become an essential part of overall branding strategy especially when the company is operating online as well. Online world has given a new facet to marketing; therefore, a logo becomes the first thing noticeable for a corporate website visitor.

Therefore, if you also want to establish a unique insignia in the market then immediately go for a corporate business identity for your company.